Featured Label

"I've Got You Labelled"
from The Economist, April 2nd-8th, 2011

" Clothes may make the man, but it is the label that really counts"

"Designers of fancy apparel would like their customers to believe that wearing their creations lends an air of wealth, sophistication and high status.  And it does--but not, perhaps, for the reason those designers might like to believe, namely their inherent creative genius.  A new piece of research confirms what many, not least in the marketing departments of fashion houses, will long have suspected: that it is not the design itself that counts, but the label."